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Enter your name or username to comment. Enter your email address to comment. Enter your website URL optional. Search this website Type then hit enter to search. Share via. Copy Link. Powered by Social Snap. Copy link. Copy Copied. Go To Download. Business Communication Book. Business Communication Question Paper. Business Communication Syllabus. Do you use direct approach or indirect or maybe flashback? Tonation this is related to sound, such as speaking too low or the rise and fall.

Pronunciation: this is when people do not speak out the word properly they have pronunciation problems. Language barrier: Knowledge you have may affect verbal communication: some people may have a knowledge and will not be able to use that knowledge. In order to avoid these challenges when communicating verbally you need to consider the message you wish to communicate before speaking or communicating with the respective audience.

You have to know if the message you are going to present suitable for that audience. Normally speak clearly, pronounce words correctly, be conscious with other non verbal features like eye contact, gesture and facial expression. We experience verbal communication in our daily life, when we listen to news, when attending interviews and when we tell stories to our friends.

Verbal communication is the beginning of communication process, meaning it is the basic form that we use to communicate daily. We use it to inform and give knowledge in different settings for example in the class room we give knowledge by using verbal communication. It is also used to clarify issues when there is misunderstanding or there is not enough information provided.

It is also used if there is something which is done wrongly or incorrectly. This is the best type of communication which gives perfect feedback. The feedback is very essential in communication since it improves relationship within a family, school or institution. Verbal communication has great influential powers, when you speak verbally you use various technique to influence the audience to understand you as well. Which is basically concerning the sound of your voice. A lot of what we communicate is communicated through non verbal communication but the content of what we communicate most of it comes through verbal communication.

In the interviews non verbal clues affect the speaker whether to get a job or not. Job skills are assessed through non verbal clues that are shown by the candidates. How we appear before the board communicates extra non verbal meaning. To be effective communicators we need to align our body language, appearance and tone of the words we are trying to speak out. In non verbal communication we listen up and learn more. I did not tell john you were late.

A firm handshake shows that there you are confident and - A weak handshake shows uncertainty. Apart from that we get extra meaning from eye contact. If someone is settled, then the eyes will be settled. Flitting eyes and puzzled lips; conveys lack of trust. TOUCH: there is gentle touch and strong touch. It involves memos, proposal, email, letters, books, training manuals and operating policies. These materials may be written on the paper, hand written or appear on the screen such as projectors.

A written text can be short or long depending on what you want to express. The sender may be one or a group of people but normally it is only 1 sender where by the receivers are many people or groups of people. This is an official way of communication and it is preferred in most serious cases example the plaint given in court or also the defense as well should be written where by it is official.

Most of the job agreements are done in written communication and it is believed that more then 67 salaries are done by writing. Writing is more significant than any other means of communication. Therefore, for running our business we need to deploy effective writing. Effective writing: is a kind of writing that involves careful selection of words, sentences, as well as paragraphs.

It is comfortable to the audience. Example the constitution. It is a permanent means of communication therefore used where records are needed for future use. Helps in proper delegation of responsibilities in a certain organization. It is more precise and clearly understood. It is used as a defense in court, example used as evidence.

Written communication does not receive or accept immediate changes. If the readers are at a far distance it is difficult for a writer to clear out their doubts or questions. Requires great skills and competence in the language as well as vocabs used. Use objective subject lines, means the sentences should be objective and should reflect the content of the message.

Decide your audience, as in being aware of your audience example 1st year law student at Tumaini meaning the writer will use legal language. Choose correct words which would be understood by your audience. If your audience is professional use technical words. Request for action from the audience. Share your message with strategy, do not over load your audience. Meaning you need to tune and make your message soft. You can divide your message according to the level of knowledge of your audience.

Make sure whatever you write it is connected to the one above and the one below. Be persuasive, address one one thing to one reader then addressing many to many people. Engage your audience, meaning talk to your audience.

Check your message before you send it, you have to proof read your writing. Such as taking out all errors, grammatical problems or spellings. This communication is used by managers to transmit work related information to the employees at the lower level. It is used by the managers for the following purposes. NB: organization publication, circulars, letters to the employees as well as group meetings are good example of downward communication and the managers must do them.

In order to have an effective downward communication the managers should do the following specify communication objective why you wrote the letter ensure that the message is accurate specific and non ambiguous. Utilize the best communication technique to convey the message to the receiver in a right form. To distribute work load To motivate the employees encouraging the employees in terms of command To upraise performance the managers usually evaluate the performance of the employees so they can know their strength and weaknesses.

To inform the employees about their job rational. The upper management communicate the aims to the subordinate so as to achieve the goals. When you talk about effective communication is that the intentions of the speaker have reached the receiver.

These principals tell us that how your message can become effective for your can become effective for your target crew, they also tell us about style and importance of the message. The complete information answers 5 W questions. The five question methods is normally used when you write requests, announcements and other informative message. For instance, if you want to order something from the industry you should make clear of what you want, when you need it and where is to to be sent.

But you should also provide necessary information behind your item and other related information so as to get what you deserve. This is a prior condition to effective business communication. It saves the time and expenses for both party. To achieve the conciseness, you have to consider the following.

Always try to use to the point approach in your communication. Avoid long introduction and unnecessary explanation.

Get to the main point perfectly. But when the same thing is said without 2 or 3 reasons the message becomes wordy. Always use shorter names after you have used the longer one for the first time. Do not use I and we in writing. Show the audience benefits or interests of the receiver, emphasize positive and pleasant facts. Using you helps you but over use leads to negative reaction.

Always write a message in a way that the audience will benefit from it, always try to address their needs. The message should be specific instead of general. Misunderstanding of words creates a problem for both parties. Always write on a very solid ground meaning with details ad specific facts. A complete message should definitely create a good image.

CLARITY: accuracy is the purpose of clarity; in effective business communication the message should be very clear so that the reader can understand it easily. Construct effective sentences and paragraphs. You should try your level best to use familiar words and easy words be understood by your audience.

Instead of using subsequent use after. True purpose involves being aware not only of the perspective of the other but also their feelings. Normally apply socially accepted manners in your message so as to be courteous, the use of words like God Bless You. This principal basis on the mood of the audience. Use polite language that has respect and concerns about the particular matter.

Courteous communication generates a special tone in writing and speaking. Use expressions that show respect for adults. Choose non discriminatory expressions so as to be courteous. More courteous because it considers the audience. It is your fault you did not read properly my latest fax. Sometimes my wording is not precise, let me try again. Related Papers. Download PDF. Public speaking. Sentence structure Lesson Modifiers, connecting words and verbals; Phrases and clauses Lesson Case: Subjective case; Possessive case; Objective case Lesson Correct usage of Nouns Lesson Correct usage of Pronouns and Antecedents Lesson Correct usage of Adjectives Lesson Correct usage of Adverbs Lesson Correct usage of Articles Lesson Effective Sentences Lesson Basic Sentence Faults.

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